Technical SEO
Crawlability, indexing, canonicals, redirects, sitemaps, metadata, mobile behavior, and internal linking.
Digital presence consulting
Different organizations create different credibility problems online.
The technical foundation may be similar, but a law firm, nonprofit, and political campaign should not be audited as if they have the same stakeholders, risk profile, entity signals, or conversion goals.
Choose the context
Three focused entry points.
These pages explain what I look for in each environment and why the audit is different.
Law firms
Professional credibility + local discovery
Attorney and firm entities, practice-area architecture, local search, structured data, trust signals, conversion paths, and professional presentation.
View law-firm consulting → NonprofitsDonor, funder + institutional credibility
Programs, transparency, donation paths, governance signals, structured data, third-party profiles, indexing, and public-source consistency.
View nonprofit consulting → CampaignsTime-sensitive search + candidate clarity
Candidate entity signals, technical SEO, issue architecture, webmaster systems, AI-search interpretability, visual consistency, and conversion tracking.
View campaign consulting →Common foundation
The same six systems still matter.
Structured data
Clean Schema.org / JSON-LD graphs, entity relationships, identifiers, and non-conflicting machine-readable information.
Entity clarity
Consistent people, organization, program, service, and profile relationships across the public web.
Search + AI interpretation
Content and source architecture that makes the organization easier to interpret in traditional and AI-assisted discovery.
Credibility + conversion
Trust signals, hierarchy, calls to action, contact paths, proof, visual consistency, and audience-specific friction.
Webmaster systems
Search Console, Bing Webmaster Tools, coverage, indexing, measurement, and implementation priorities.
Start smaller
Send the website first.
If you are not ready to commission the full audit, send me the public website and the problem that concerns you most. I will determine whether the $1,500 audit is a sensible fit. This is a fit check, not a free full audit.